Advertise with Kommersant UK

Why Kommersant?

Since February 2009 Kommersant newspaper has been printed and distributed in the United Kingdom as Kommersant UK.

Today Kommersant UK delivers compelling and valuable information to the Russian speaking community in the UK; including changes to legislation, specifics of business in Great Britain, all major social and business events, success stories and details of new companies founded or managed by Russian speaking residents.

Kommersant is:

1

A world renown brand and a highly quoted and respected Russian media agency

2

A leading financial publication in Russian: read by business owners, leaders and professionals, across numerous business sectors from all former Soviet states

3

One of the largest publishing houses in Russia

4

12 pages of high quality and up-to-date information on world and Russian business. Including; financial and economic news, government and politics, high society, culture and sporting events. Also featuring precise forecasting and indepth analysis

5

One of the most authoritative and influential Russian publications for decisionmakers

Top brands trust Kommersant UK

Our advertisers stem from a broad spectrum of well-respected industries, including: Real Estate, Banking and Finance, Luxury Products and Services, Education Services, Automotive Dealerships, Immigration Specialists, and Recruitment Agencies.

Be among the best

Reach Russian speaking community and those who are interested in the UK

Kommersant UK offers authoritative and well respected insights into: international news, politics, business, finance and leisure. The publication and website are aimed at wealthy and higher middle class Russian speaking readers in the UK and beyond.

over

200,000

readers

Top management

CEO & Directors

Professionals

Entrepreneurs

Students

Skilled workers, Housewives and Others

over

360,000

monthly views on the website

12-17

18-24

25-34

35-44

45-54

over

250,000

monthly reaches on Facebook

Male

Female

Kommersant UK is available via subscription and is distributed to carefully selected location, including:

• International press agents
• 5 star hotels
• Airline lounges (British Airways, Aeroflot, Air Baltic)
• Private jets
• Onboard aircraft
• Russian restaurants and shops
• Russian-related business events and cultural venues
• Private and corporate subscription holders

Advertising with Kommersant UK

Online advertising

Main page — month placement

Top horizontal banner (T1)
100%x250

Top horizontal banner (T2) 100%x90

Side banner (S1)
240x400

Horizontal banner (H1)
760x90

Side banner (S2)
240x400

Horizontal banner (H2)
760x90

Top horizontal banner (T1)
100%x250

Top horizontal banner (T2)

Side banner (S1)
240x400

Horizontal banner (H1)
760x90

Side banner (S2)
240x400

Horizontal banner (H2)
760x90

Article page – month placement

Side banner (A1)
240x400

Horizontal banner (H3)
760x90

Bottom banner (B1)
240x400

Advertorial or sponsored articles:

You can write your own article to promote your company, in-house specialists, expertise and services. Articles should be designed to build trust, raise awareness and as a result attract more clients.

1. Memoriable and great for SEO

The headline and the URL of your article should feature your company name. This means that even if a person doesn’t read the article, by reading the headlines they are exposed to your brand. This is also fundermental to good SEO. Your website will be linked to from a high ranking Russian media site — this is great for your SEO and positively associates your brand with a world renown media platform. This is also instantly influential to potential online customers searching for your brand name.

2. Customers take action immediately!

Your office address and map are instantly accessible on your article page, so customers can take action immediately after reading the article about your company.

3. Readers convert into customers with only one click!

Your banner is exclusively placed at the top of your article page, so the reader can access your website straight away. This banner increases conversion from 60% to 140%.

4. Hooking readers up with the exclusive offers

Your brand logo and advert are strategically highlighted below your article. This provides a valuable marketing opportunity to promote exclusive offers and other promotions. No other media websites currently offer this kind of tactical ad placement.

5. Seen by everybody!

Advertorials stand out from other articles as they are pinned to the homepage. One week of staying on the homepage increases exposure of your article by up to 330%.

6. More than 75,000 reaches on social media!

Every advertorial is actively promoted through our social media channels, reaching more than 70,000 readers in our online community. We also post your advertorial to our partner groups.

Branding

Your brand can be here. Every reader who visits the Kommersant UK homepage will see your brand, become aware of your services and be able to visit your website directly.

Section branding

Category/article supporting banner

Home page branding

Newspaper advertising

Advertising packages

Sponsored projects and
extra options

Kommersant UK — your bridge to Russia

Kommersant UK provides access to advertising both in the UK and in Russia. If you are looking to extend your advertsing beyond the UK, Kommersant UK can offer you a comprehensive service in placing your advertising in any publication you are interested in, including Dengi, Vlast etc.

One stop shop solutions – for anything you are interested in Russian, Kommersant is on your doorstep: in English and in pounds to make it easier for you.

Contact us:

ask@kommersant.uk, +44 (0) 20 33840195